Discussion Questions & Tips Structure: Moderator outlines topics to be discussed. Do you agree with that the corporate social responsibility approach is limited? In addition to the documentary you will be reading four articles related to issues presented by the documentary: 1. How does the portrayal of modern corporations in. Given what you’ve been able to recall, what would you say about the relationship of advertising and branding to the construction of consumer awareness? It brings to the fore the social injustices that corporate companies commit in their business ventures. As such, he argues that students accept certain values common to the profession at the unconscious level through course delivery. Our job is to assess the whether the claims being made are relevant to managers and how they are being made relevant. The ideal purpose of news media is to inform citizens through fair, balanced, accurate coverage of current events. Is there a difference between what is legally required, and what is ethically required? Explore the relationship between FOX, Monsanto, and the public’s right to know (in this case, about Bovine growth hormone). The Corporation is a documentary written by Joel Bakan in 2003, which revolves around the attainment of legal status by corporate companies, which accords them the privilege of enjoying similar rights as human beings. What responsibilities do people have to call attention to or try to stop practices that they view as unethical? Two ways in which they do this is through their use of advertising for specific products, and their reliance on favorable coverage in news and broadcast media. Based on your experience as a student of business, how might McPhail’s criticisms of accounting education contribute to the psychopathic characteristics of corporations portrayed in the documentary? Do you believe that consumerism has negatively affected social relations? Do you know who owns the brand? If a corporation really was assessed by the same criteria we use for people, its most destructive traits—its capacity for deceit in order to protect its interests and profits, its disregard for legal restrictions and ethical considerations, its lack of empathy with regard to decisions that endanger others—would indicate the patient is a psychopath. Sports complexes, schools, parks, and public transportation have been transformed into venues for advertising. Respond to the argument that after consumer movements of the 1960s, corporations had more success in their lobbying in Washington. Given the new global economy, how would you describe changes in the work of corporate public relations in advertising practices and in shaping consumer desires? I don’t know.” Should advertising targeted to children be controlled by different standards than advertising directed towards adults? To what extent is a person responsible for what they do even when within a company? If news is objective, one might expect news to consistently inform citizens about the effects of corporations on public interests. New York :Zeitgeist Films, 2003. warning Note: These citations are software generated and may contain errors. Describe your opinion on the matter of stealth marketing. The film addresses the issue of stealth marketing, such as leaving empty boxes of a delivery company outside of an apartment complex or people discussing the latest hip album and mentioning where they got it from and implies that it poses an ethical issue. Learn more about screening The Corporation here and watch the film below! Mark Achbar, Jennifer Abbott; 2003. What factors might increase its acceptance? Wintopia is a tribute to “Canada’s documentary ambassador” Peter Wintonick from his daughter, Mira. Concepts of human resource in relation to micromanagement. “Triple bottom line accounting” addresses some of the concerns raised in. Who was profiled in the film? What is the overall significance for American society of the issues presented in the documentary? The Corporation : a Documentary. Corporation . How do you suppose the makers of the documentary might respond to a “triple bottom line” system? What reasoning does the film use to challenge the ethics of marketing to children? Those who dispute this claim feel that it is either inaccurate, not a result of corporate actions, or both. The following questions will engage you in thinking about the close relationship between media and corporations, and encourage you to analyze how the documentary itself employs different kinds of representation. Some (Chomsky, Klein) have charged corporations, through years of advertising and public relations, with defining people’s social roles as consumers and creating beliefs that corporations are responsible for prosperity. Your essay MUST be: ● at least 4 pages long ● double-spaced, one-inch margins, 12-point Times New Roman Your essay MUST incorporate: Introduction A summary of the documentary-what was the topic? If so, what is the dental hygienist’s role in it? Individuals comprise corporations. The fruit of their efforts would be one of the most successful Canadian documentary features of all time. What are some of the obstacles for widespread use of “triple bottom line” accounting? The answer offered by ''The Corporation,'' a smart, brooding documentary directed by Mark Achbar and Jennifer Abbott, is: not a very nice one. If so, what do you believe is the role of corporations in this phenomenon? Do you think that these beliefs were accurate a generation ago? By Jason Anderson • Published April 20th, 2017 • Issue 105, Spring 2017 • Comments. Cite the film and your course readings in your response. Though this guide groups questions into three subjects (accounting, marketing, and business leadership), these questions can be adapted and used in other business subjects. Money and Medicine: Indivisible and Irreconcilable 4. In this regard, adding images, Social media tags and mentions are likely to boost the visibility of your posts to the targeted audience and enable you to get a higher discount code. In discussing the “nag factor,” Lucy Hughes says that she “doesn’t know” if what she does is ethical, while Michael Moore states that “we have to accept responsibility” for our actions. Corporate social responsibility (CSR) CSR is the integration of business operations and values, whereby the interests of all stakeholders including investors, customers, employees, the community and the environment are reflected in the company’s policies and actions. Or do corporations dictate the character of the individuals? really understand it completely even after watching it. Why does Naomi Klein mean by “branding”?

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